LONDON--(
BUSINESS WIRE)--March 7, 2005-- Entriq to Secure the Delivery of Live Streaming Content for Big Brother in Sweden and Norway
Entriq(TM) Inc., a leader in the field of content security for pay media services to leading content providers, ISPs and cable operators worldwide, has been selected by Nordic Web Radio (NWR) AB for delivering secure Live and On Demand content for hit reality television show Big Brother in Sweden and Norway.
Big Brother viewers can browse the Big Brother website and watch six different live video streams from the Big Brother house. Created by NWR, this is the first time Nordic Big Brother viewers have been able to have such flexibility and control. Such a service is a significant investment for NWR to create and operate, so in order to protect their revenue stream, Entriq has provided a security solution that enables NWR to monetise this content in a consumer-friendly way.
Entriq and NWR, along with payment provider partner, Payex, developed a selection of pay-per-view content streams whereby users can pay for premium content by the hour, week, month or for the 4-month duration of the show.
It is the first time Big Brother in Sweden and Norway has offered live video simultaneously. Nordic Big Brother viewers can access content 24 hours a day, choosing which stream to watch. Using Entriq, Big Brother can access real time statistics on its viewing audience including user behaviour, user preferences in terms of time spent in premium content areas, and ultimately which business models are preferable. The Entriq solution enables NWR to offer a new viewing experience to Big Brother viewers as well as monetising their content for the first time.
Big Brother viewers can buy pay-media vouchers at outlets such as coffee bars and service stations in Norway or can pay by credit card over the web.
Joakim Jansson, General Manager NWR Sweden commented: "Big Brother is the largest web-TV production in Scandinavia and has been for some years now. As the penetration of broadband rises, live web streaming is a vital part of the Big Brother format. There is also an increasing acceptance by consumers to pay for web content so it was essential that we implement a reliable solution. Entriq's solution gives us great control over our pay media services. Not only are we able to offer new business models (including pay per hour), but also we are sure that the content is completely safe from theft, and we get terrific information about consumer behaviour."
Jan Steenkamp, CEO Entriq, commented: "We are delighted to be working with NWR on the hit reality show Big Brother in Sweden and Norway. Broadband is creating many new avenues to exploit and monetise content in a convenient form for consumers. A reality program like Big Brother lends itself to many new opportunities with broadband as well as mobile and we are pleased to be working with NWR on this opportunity."
Entriq has been providing pay-media infrastructure solutions and services to leading content providers, ISPs and cable operators for over 20 years and has recently launched its Wireless Solutions business.
About Entriq, Inc.
With 25 years of pay media experience, Entriq, Inc. provides the only comprehensive management and protection solution for Pay Media worldwide. Entriq provides security, billing, and customer care for both broadcast and online media. Entriq's products and services give content and service providers the complete tools needed to manage and protect valuable media assets that they wish to track and/or sell over the Internet. Entriq clients include some of the world's largest content, network and service providers in the media industry, including leading TV broadcasters and producers, sports rights holders and owners, music labels and artists, and general entertainment firms. Entriq is based in San Diego, California, USA and has European staff located in France, Germany, the UK, Spain and the Netherlands, where the company also has a regional service centre. Entriq is a division of MIH Ltd., a wholly owned subsidiary of Naspers (Nasdaq:NPSN). For more information please visit Entriq's corporate website at
http://www.entriq.com.
About NWR
Nordic Web Radio (NWR) is fully owned by the Norwegian Aller Group. The company was established in May 2000 and is present in Sweden, Norway, Denmark and the Netherlands. The company's mission is to create long-term and sustainable business models for distribution of multimedia content on new platforms. Nordic Web Radio clients include; SBS, Bonnier, MTG, NRJ, Fria Media in Sweden, Norwegian Broadcasting Corporation, Kanal24, P4, Radio1, Klem fm in Norway. NWR also tailor-make radio and TV services for IDG, Dagens Naeringsliv, Aftenposten, Chello, Telenors iCanal, TeliaSonera, Hi3G (3) and TV2. NWR also are the force behind Minradio, MinTV and the Swedish radio community SPRAYdio.
About Big Brother
Big Brother is one of the world's most successful reality formats, developed by Endemol International B.V. The format has now been produced in over 30 countries around the world. The live streaming from the Big Brother house is an essential part of the multi-platform format that Big Brother is about and it is important that consumers that pay for content can rely on a technical solution that gives them access to the streaming. Eva-Lotta Almkvist, MD of Big BrotherKB is pleased with the co-operation with Nordic Web Radio on the streaming of Big Brother 2005 in Sweden and Norway.
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