A homeless tramp will be given a taste of the high life in a new reality TV show called
Pimp My Life in Holland.
The Dutch Evangelist Broadcasting Union is behind the programme, based on MTV's Pimp My Ride.
Spokesman Martin van Oosten told De Morgen: "We want to make this program because we want to give a future to extremely poor people.
"First the presenter will let him taste of the advantages of luxury. They drive him around in a limousine, get him new clothes, take him to dinner in fancy restaurants and book him a room in a fine hotel.
"Then he has a week to find himself a job and an apartment. He will get help from a lot of organisations and proper training. After that week the tramp must do it on his own."
Broadcasters say the hardest part will be finding a tramp who can cope with the phsychological pressures of being turned into a normal citizen in just a week.
Ananova