Take 11 of football's most legendary players, 11 celebrities with more than a keen interest in the beautiful game, Newcastle's St James's Park and a host of television cameras.

Broadcast the whole thing live to the nation and what have you got?

A match made in heaven - or on Tyneside to be exact - is what the company behind Big Brother and Fame Academy are going to be producing this autumn - direct from the hallowed turf treaded by Newcastle United.