ebroadcast
Apr 26, 2006, 17:44
Well, three nights of official ratings in survey three and all ready a couple of things can be seen.
Ten is doing very well. Strip out the Commonwealth Games and Nine continues to struggle, but its News and A Current Affair has firmed a touch. Seven is still up (without the Games).
With the Games Nine is up, Seven is flat, but Ten remains up with greater share in All People.
Ten wanted to be more competitive in All people last year and failed as X-Factor and Idol underperformed while Big Brother had an indifferent year.
But this year (and I know it’s early) Big Brother seems to be working for Ten, the audience is either up, slightly under or around last year's levels on each of the three nights so far.
The publicity and cash generation machine is ticking over nicely, the website is downloading sweetly: and the housemates are acting as they were expected to.
Some questions though do arise. Were the mother and daughter couple encouraged in any way to have boob jobs?
The question arises from the timing: The daughter Krystal said Sunday night that her 'boob job' was about six to eight weeks ago. Six to eight weeks ago all the housemates were known as the auditions were held late last year.
If that's the case then that makes the program even grubbier and more cynical.
But we shouldn't carp too much. Viewers can always exercise their judgement and turn it off, or leave it on.
But you don't have to like the way the program is heading this year.
There’s also the oddity of the Ten Network 'keeping' a gay in the closet, so to speak, but making his sexuality a mystery and not revealing it straight away.
That is being done for discomfort that other male contestants (and maybe some female) might feel once the person's sexuality is revealed. Another mark in the grubby stakes at Ten.
But so far this week it hasn't hurt Ten.
Even Tuesday night which is not a strong night for the Network, Big brother was watched by an average of 1.398 million, about what The Biggest Loser was doing around two weeks ago.
Seven has won Monday and Tuesday nights to lead the week so far, Ten won big on Sunday night and will go close Wednesday night, which has been its best night of the week.