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JimD
 Post subject: Pepsi To Sponsor The X Factor!
PostPosted: 23 Dec 10, 23:10 
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Joined: 04 Jun 02, 19:40
Posts: 29944
Location: Middle England
Sorry, Coke! You'll just have to stick with American Idol!

Sources are reporting that the official drink of the US version of The X Factor will be Pepsi-Cola!

No word yet how much money PepsiCo eventually ponied up to Simon Cowell and the execs for the deal, but we imagine it had to be a pretty penny to beat out Coke! They know what a sweet gig it is and they wouldn't have given up so easily.

Another big step forward for the show! We're getting closer and closer to it now!

So exciting.

perezhilton
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